Twitter Caption Contest makes waves – chocolate wafer brand asked consumers to fill in cartoon captions with glowing results. Click & Tweet!
Note: This was not made by ComicReply – presented for commentary purpose only!
A digital agency in India created a wonderful campaign for a chocolate wafer brand that presented consumers with branded comics on Twitter inviting them to write captions for the comics.
Using a hashtag referring to the brand’s famous tagline on Twitter, the campaign asked people for spontaneous ideas for captions and received millions of entries.
Six winners received gift certificates and one grand prize was provided of a trip to Goa.
This is a great example of how a simple campaign well crafted and managed can generate amazing results.
If you are looking to run a Caption Contest on social media contact us here:
Photo source: Pixabay
ComicReply is a platform that helps marketers leverage the power of 'Creative Contests' to generate exceptional marketing results with minimal effort. Creative Contests invite fans to create branded-personalized 'fan-art' in a contest setting.
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Wafer Brand Attracted Millions with a Twitter Caption Contest
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Twitter Caption Contest makes waves - chocolate wafer brand asked consumers to fill in cartoon captions with glowing results. A digital agency in India created a wonderful campaign for a chocolate wafer brand that presented consumers with branded comics on Twitter inviting them to write captions for the comic
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ComicReply Blog
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ComicReply - Audience Engagement Platform // Social Media Contests
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