Looking to grow your accessories business? Invite shoppers to try on your products in the Accessories Contest.
In an Accessories Contest shoppers upload their photo and place images of your products on to see how they like them. When ready they submit the image to the contest and share it with friends on social media to get votes. The most-voted entry at the end of the contest wins a prize (could be a gift certificate).
The digital experience happens on their mobile phone, on a mini-site, and on your Facebook page (in a Facebook app tab) all at the same time – to attract as many people as possible.
When a person first visits the contest they see a live stream of contest entries – images of people wearing accessories from your product catalog. They vote for their favorites and share entries on social media.
This is a fun way to invite shoppers to get acquinted with your product catalog and the competitive nature of the campaign instigates sharing, which helps you reach more potential customers.
Launching such a campaign is usually very expensive, but the ComicReply platform is designed especially for these types of advanced user-generated content (UGC) contests. The platform has all of the features you will need to launch, manage, and measure the results. Our team can also customize it as a ‘white-label’ implementation at the most reasonable rates and terms.
Once you have the contest set in place, you can easily re-launch it for a nominal fee many times, extending your reach and accumulating fans with every contest. This will grow your mailing list and help you build stronger connections with existing customers, as well as a great way for them to tell friends about your products.
This type of contest can be very effective for:
* Fashion accessory retailers and brands
* Luxury retailers and brands
* Fashion accessory designers
* Department stores
* Shopping centers
Interested? Let’s talk.
Every business is unique and marketing campaigns need to stand out in the crowd. We have many more digital marketing ideas that can be implemented using the platform and are here to help you identify the most powerful solution for your business. Contact us to start a conversation.
ComicReply
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